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7 reasons why you should have a website for your business

by | Aug 22, 2015 | Web design

7 REASONS FOR YOUR COMPANY TO GO ONLINE

Like many small business owners, you may believe your business cannot benefit from having a website or that a website is not within your budget Or maybe you think because you don’t use a computer, neither do your potential customers. These are misconceptions.

Here are 7 reasons as to why your company NEEDS a professional website, no matter what size your business.

At Pi R Squared Consulting, Our Goal is to provide awesome and affordable web design to individuals, small business and non-profits. We love the little guys, the kirana stores, the up and the comers, the mom and pops and the have nots. We believe that beautiful websites can be accessible and affordable to everyone
YOUR SMALL BUSINESS WILL GAIN CREDIBILITY
Today, more and more consumers use the internet to search for the products or services they need. Your small business will gain credibility by having a website. Without one, potential customers will go to your competitors that have one. Today it is very important to have an online presence. Now, 47% of the users make buying decision based on the business’s site alone.87% of SMEs cite website as the most important digital marketing strategy.

A WEBSITE SAVES YOU MONEY
As a small business owner you probably think you can’t afford a professional website, but you can’t afford NOT to. Although the cost of designing a website varies, once it’s up and running, the one-time cost can be recovered in a short span. Compared with the cost of a newspaper ad, Television ad, when you consider the potential market you can reach with a website, it is a very cost effective way to promote your business.

TO KEEP YOUR CUSTOMERS INFORMED ABOUT PRODUCTS/SERVICES
Think of your website as being your online brochure or catalogue. It is much easier and quicker to update information about your products and services on your website than in print material, making it an effective way of letting your customers know about the arrival of new products, upcoming events, special promotions, or any new services you now offer. Unlike print ads which quickly become outdated, your website can provide current information and news.

EASY ACCESSIBILITY AND EXPLORE YOUR BUSINESS
A website is available to both your regular and potential customers 24/7/365 providing them with the convenience of reviewing your products and services even when your store or office is closed. With today’s busy lifestyles, this is a great selling point when making a purchase decision.Whether you provide products or services, your website will provide an alternative location to sell them. As a retailer, a website (eCommerce) is a great place to sell your products to a wider market; even services can be made available globally. Don’t think you’ll be able to sell your products or services online? Don’t forget, even cars and houses sell online!

IT PROVIDES A MEDIUM ON WHICH TO SHOWCASE YOUR WORK
No matter what type of business you’re in, a website is a great place to showcase your work. By including a portfolio or image gallery, as well as testimonials about your work, you can demonstrate what makes your business unique.

A WEBSITE SAVES YOU TIME
Providing information to your customers takes time, whether it’s on the phone, face-to-face, in a brochure, or in emails. With an online catalogue you can provide lots of information about your products and services. Once your website is up and running, it is available to your customers indefinitely, saving you time. And what is time? Time is money!

A WEBSITE IMPROVES YOUR CUSTOMER SERVICE
Maybe you sell environment friendly products and would like to share tips on how to recycle, or perhaps you’re an accountant and want to give your clients advice on how to simplify their bookkeeping practices. By including a FAQ page, adding articles or uploading newsletters to answer all your customers’ questions you can keep them up-to-date. You can engage and interact with customers in the most transparent way.

So why wait, call us today and talk to us about your project. Just fill in the contact now form down below and we will get back to you.